IMAGINEERING THE BUILT ENVIORNMENT
A Masterclass in Disney Storytelling and World Building
~ AGENDA ~
Friday, May 22nd
The Narrative of the Springs
6:00 - 9:00 PM | Disney Springs
Our journey begins at Disney Springs, a premier example of how a fictional history can breathe life into a built environment.
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Dinner: We'll begin with a group dinner at Blaze Pizza where you can create your own gastronomic masterpiece from a variety of sauces, cheeses and toppings! Gluten-free and vegetarian options are available.
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Fictional Foundations: Following dinner, discover how specific design features and historical layers are utilized to make a commercial space feel like a historic destination.
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Storytelling Master Class: During this two-hour walking tour, you'll learn how Imagineers crafted a narrative arc for the area—from its origins as an 1800s cattle ranch to a thriving bottling company and town—using architectural cues and plenty of fun “Easter eggs” if you know where to look.
Saturday, May 23rd
Infrastructure as Story
Full Day | Magic Kingdom & EPCOT
On Saturday, we shift our focus to the physical manifestation of Walt Disney’s grandest visions, examining the infrastructure that supports the magic within The Imagineered World.
9:00 AM – Morning at Magic Kingdom
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Pixie Dusting the Magic Kingdom: Explore the original park through an Imagineer’s eyes, deconstructing how the built environment engages sight, sound, smell, and touch to anchor guests in the story.
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Master Planning: Discover the role of the utilidors and a variety of transport systems, like the Monorail, in maintaining thematic consistency and efficiency.
12:30 PM – Lunch on Own and Transit to EPCOT
3:00 PM – Afternoon at EPCOT
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World Showcase Secrets at EPCOT: We pivot to EPCOT to analyze how design and engineering serve the narrative.
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Architecture of Futurism: Examine how the structural choices found at EPCOT immerse you in a specific time and place
6:00 PM – Dinner on Own
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Three hours for dinner and free time to explore.
9:00 PM – Luminous The Symphony of Us
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Feast your eyes on a nighttime spectacular as it lights up the sky over World Showcase Lagoon.
Sunday, May 24th
EPCOT: Walt's City of Tomorrow
9:00 AM – 12:00 PM | UCF Rosen College
We conclude our masterclass at the University of Central Florida’s Rosen College with an academic deep dive into Walt Disney’s ultimate Built Environment concept.
9:00 AM – Walt’s Living Laboratory:
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Experience an in-depth presentation on the original vision for EPCOT as a functional “City of Tomorrow”.
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Urban Innovation: Using rare film clips and diagrams, you will be treated to a deep dive into Walt’s visionary plans for social engineering, high-speed transit, and a climate-controlled city center.
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The Innovator’s Roundtable: Engage with a panel of industry experts during a discussion as well as book signings moderated by Brian Collins, showcasing his new book, Creative Cross-Pollination, as well as those from the other authors.


